1. WHY IS AUDIO CONTENT POPULAR TODAY?

Audio content is popular, because it is the easiest content to consume and can therefore attract a much wider audience. 

Many people enjoy listening to audio content, because it rarely interferes with their day-to-day activities. Podcast episodes, for example, can be played when you are driving, running errands and can even be downloaded onto your device and you, therefore, do not need the Internet to listen to episodes. 

Creating audio content is also becoming a popular way for individuals to talk about their experiences, explore themes related to their career or hobbies or even express their thoughts, to a much wider audience. We are living in an age, where audio content can be made by anyone, anywhere in the world! We love this!

2. IS IT EXPENSIVE TO PRODUCE AUDIO CONTENT?

The good news is that it does not have to be! You may have read that starting a podcast for example involves spending thousands upon thousands of dollars! This is not the case!

3. CAN ANYONE BE AN AUDIO CONTENT CREATOR?

We emphatically say YES! 

The mistakes that a lot of people make is assuming that they have to either outsource their content to production companies and usually this is an expensive process, which can be frustrating, or that they cannot begin at all.